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At BGT4X4, community has always been the foundation of what we do. This program is designed for customers who genuinely use our gear, believe in what we’re building, and naturally recommend us to mates, family, or fellow Pajero owners.
We value honest word-of-mouth and real-world use, and we’d much rather reward the people already part of our community. If you run our gear on your Pajero, and share the same values, we’d love to have you involved.
We keep our ambassador program small, intentional, and values-led.
Our ambassadors are an extension of our brand and community.
We look for people who:
- Are real BGT4X4 customers who genuinely use our gear
- Are a trusted source among their audience, mates or peers
- Have a proven track record of generating genuine interest and engagement
- Create quality, authentic content
- Share in a positive, respectful way that aligns with our community values
- Sit within a demographic or market segment that supports the goals of our business
You don’t need a large following. Credibility, alignment and trust matter more than numbers.
Yes, but selectively.
- Applications are reviewed on an ongoing basis
- Approval depends on alignment, fit, and current needs of the program
- Not all applications will be approved, and that’s okay
- As the brand and community grow, opportunities may open over time
We encourage applicants to tell us about who they are, who they reach, and why they think they’re a good fit. This helps us make thoughtful decisions that benefit both sides.